Brú Finance is all set to launch on Mainnet

Brú Finance and Bluejay Finance have teamed up to tackle financial exclusion in emerging markets by offering local stablecoins and broadening financial product range for underserved communities. The partnership will connect decentralized lending and borrowing with the real economy, expanding DeFi's reach and reducing inequality.

  • Mar 29, 2023
  • Brú Finance

Globally the largest issuer of tokenized real-world assets (RWA), Brú Finance is bringing emerging market asset-backed ESG bonds to decentralized finance. Brú Finance DeFi protocol pushes past the traditional financial universe’s geographical restrictions and boundaries, connecting decentralized lending to the real economy, serving the global south’s underbanked population of 1.70 billion.

Brú Finance is globally the first blockchain fintech organization that has brought farmers (as borrowers), physical warehouses (as asset custodians), and centralized banks (as lenders) on a single blockchain platform. Over 18,000 farmers have tokenized their Agri-commodities and obtained loans on the Brú Finance Blockchain platform.

But centralized lending has limitations due to the bureaucratic system and long approval cycles. Moreover, a large section of the population is deprived of the services of financial institutions due to low credit scores. Brú Finance is working to create an open financial ecosystem for the unprivileged section of society.

We know that huge capital is locked in the crypto assets, and it can fuel economic activities if we provide an appropriate channel to deploy the capital in emerging markets. It will help the un/underbanked population to get working capital by collateralizing real-world assets. And crypto asset holders will get stable yields on their investments.

Successful Beta launch

Brú Finance has hit a significant milestone with a successful Betanet launch on March 2nd, 2023. The community’s response and support have been overwhelming, with over 1800 feedback submissions in just 20 days following the launch. We take this feedback seriously and have already implemented changes based on our community’s valuable input.

Thanks to our technology-savvy, proactive, and vibrant community who worked as an extended team during the Betanet launch. The community’s feedback helped us to improve the code, fix bugs, and refine the product. As a company, we acknowledge the community support for preparing us for the mainnet launch.

Road to Mainnet

We are delighted to announce that Brú Finance will launch the mainnet on 5th April 2023. Our technical team is working behind the scenes and is on track to make this launch a game-changer in the world of DeFi. Brú Finance’s industry-first Emerging Market Asset-Backed ESG Bonds will open up for global investors after the mainnet launch.

Snapshot of Emerging Market Asset-Backed ESG bonds

Emerging Market Asset-Backed ESG bonds are a new asset class, introduced for the first time by Brú to help the crypto investors reduce high levels of net worth volatility that has been the achilles heel of Cryptocurrencies. Currently, these bonds are backed by tokenized Agri-commodities. The physical agri-commodities are in the safe custody of custodian warehouses on our decentralized network and are represented on-chain by real-world NFTs. These NFTs remain locked in smart contracts and, by extension, in custodian warehouses during the tenure of the loan, thus ensuring continuous security in favor of the borrower. The Agri-commodity price volatility remains low; thus, our network protects both the borrower’s and lender’s interest.

Our Emerging Market Asset-Backed ESG bonds create a unique opportunity for lenders to make a significant social impact while earning stable investment yields.

Future of Emerging Market Asset-Backed ESG Bonds

Presently, these bonds are backed by agri-commodities. But, we have a roadmap to introduce other real-world commodities such as gold and other precious metals, receivables finance, exotic goods, handicraft items, and more. All these assets will provide a credit line to farmers, small and medium enterprises, women groups, and artisans. The new asset class, “Emerging Market Asset-Backed ESG Bonds,” bridges the global north and south. These bonds are a most effective opportunity to deploy the surplus capital, locked in crypto, to economic activities and generate stable returns for investors and livelihood opportunities for borrowers.

Inviting Early Adopters of Emerging Market Asset-Backed ESG Bonds

Brú Finance is opening a white list for the early adopters of the bonds. Early adopters will significantly create a large-scale social impact in emerging markets. Early adopters will get many additional benefits, such as -

  • 1. Brú Finance token farming incentive
  • 2. Higher yield on the investment
  • 3. Special AIRDROPS
  • 4. Exclusive NFTs
  • 5. 1st mover advantage
  • 6. Easy passive income generation
  • 7. Opportunity to create social impact

The community members can become part of the “Early adopter program” by lending a sum as low as USD 1000 to farmers in India’s largest growing market. We have released more details about the “Early adopter program” in our blog. Meanwhile, sit tight; we are going to make many significant announcements. The road to the mainnet is full of action and excitement, which will only be possible with ongoing community support.

Let’s keep BUILDING together.

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